Thermo Fisher Scientific
VR Sales Tool
How we developed a scientifically accurate VR experience for Thermofisher that drives sales at events
Concept Development & Storyboarding
We developed a VR experience which gave users a memorable journey where they experience life at cell level. Taken to microscopic size, you see the power of Thermo Fisher products first hand like never before.
3D Modelling & Unity Coding
Our in-house team worked closely with Thermo Fisher product development team to create a realistic, working lab environment, robotic host and accurate lab processes to ensure a true to life experience of how consumables on sale are used in practice.
Oculus & Mobile Roll-out
The experience tours the globe, rolled out on Oculus and Cardboard maximising reach, cost efficiencies and generating sales leads.
From the success of the project we created a short animation.