Case Study: Marketing campaign system
Managing a large marketing database can be a difficult task, particularly when you have more than one campaign targeting a variety of potential customers.
Our brief from Box Marketing was to create a tailored system which would allow them to generate marketing campaigns on the fly, email instructions to a sales team and allow them to update live records with responses. The team can add new customer details, set call back reminders and take orders over the phone at the click of a button. The result was a system which manages daily campaigns for clients such as Inbev, Britvic and Coors.
System features include:
- Scalable database search
- Live record update
- Excel import and export
- Live campaign team scoreboard
- Timed callback reminder
- System enhancements suggestion tool
What is involved?
We know that every team has different needs so this is not a packaged solution. We work closely with you to establish your requirements and then tailor every rollout accordingly.
How much does it cost?
- £6,000 - £18,000
How long will it take?
We take a phased rollout approach providing you with a development version of the system for review and feedback and a live version which is upgraded after each sign off stage. As a guide we can have you up and running in around 4 - 8 weeks.
How do I get started?
- Contact Don Turner
- Discuss your ideas and requirements
- Arrange to see a demo of an existing system
Don Turner: 0115 943 1036 or email don.turner@spinningclock.com