Public health england & Disney
Change4life
Roadshows

Fun roadshows that encapsulated the Change4Life brand.

Hello Yellow

We took the Change4Life brand and rolled it out into a series of exciting, activity based roadshows that travelled the length and breadth of England.

Change4Life

Fun for all the family

Games and activities were all designed around the theme of healthy eating and exercise, and allowed children and parents to learn and play together.

Our roadshows by the numbers

    • 80
    • Events
    • 100000
    • Visitors
    • 45000
    • Sign-ups

3-Dimensional Previsuals

Every stand was painstakingly modelled in 3D software, before being put into production.

Change4Life

Inside and out

The roadshows were to be held in both shopping malls and outdoors at festivals, making ease of stand build and durability key.

Change4Life

Goodies and Foodies

Giveaways were an important part of the campaign, encouraging sign-ups and increasing brand awareness.

Interactive Exercise

All of our interactive games were linked to exercise equipment with the goal to burn off as many calories as possible!